Connecting Brands with Audiences

College Athletics

NCAA Division I, II & III, NJCA,
Bowl Games, Conferences


Solutions to help college athletic departments’ manage the entire consumer life cycle before, during, and after events

IMG tickets

Technology that meets your schedule

Athletic Departments that want to succeed in the 21st century can’t use outdated technologies that don't speak to each other. Information needs to be mobile, social, real time, and connected to serve you effectively. We provide you with an integrated system to make your ticketing, fundraising and marketing effortless. The result is efficient and connected operations that increase your knowledge of all of your fans, and put more time back into your busy day.

  • Advanced data acquisition tools and surveys
  • Donation management with website donations
  • Tier one ticketing system
IMG tickets

Connect with your fans to drive revenue

Imagine someone working to put more people in your seats. Higher attendance yields a better atmosphere to support your student-athletes, more eyeballs on your sponsors, and a full crowd for the television cameras. We help you increase brand loyalty with the tools you need to drive success in attendance – advanced marketing tools that connect social and email, mobile access, real-time analytics, and a team making proactive phone calls to get more people in seats – and you’re well on your way increasing your revenue.

  • Proactive Phone Sales
  • Smarter email marketing
  • Social media management and integration tools
IMG tickets

Your school has spirit, now maximize it

Alumni, donors and fans all require a different level of interaction and personalization. Today’s technologies provide opportunity to maximize these interactions and delivery options—from dynamic pricing systems, to 3D seat views, to an automated process to renew or upgrade seats, to allowing students to use their IDs to enter the stadium – we have the best solutions to strengthen the connection with the people who matter the most to your school, and make you into a technological leader.

  • 3D seat visualization
  • Automated seat upgrade system
  • ID Card admissions

Not just ticketing...IMG!

Ever since Mark McCormack’s original handshake agreement with Arnold Palmer 50 years ago, IMG has been connecting brands with audiences. We are involved in over 20 events on average EVERY DAY, so we understand what you need to succeed. In ticketing, it’s a relentless focus on where ticketing is going, not where it’s been. We provide you the tools and resources to maximize the value of every event you do. Let us help you connect your brand with your audience.

Uniquely, we can also connect you with other business units of IMG with the reach and capabilities to help you advance with:

  • Integrated sponsorship program management, sales, and activation
  • Licensing and general management of trademarks, logos, and other intellectual property/branding
  • Hospitality production, sales, and management
  • Multimedia production, distribution, and management across radio, television, and digital platforms
  • Stadium seating management and sales
  • Fundraising support and program management


IMG Tickets at Work

We provide a branded sales page, and web-based sales for a spring concert series. We set up all price types, holds, and promo codes to assist with various sales initiatives such as pre-sales to past ticket buyers and early bird discounts. The series utilizes multiple venues and seating manifests which include both general admission and reserved seating requiring custom pick-your-own-seat maps. The client base for the festival is primarily senior citizens so our call center plays a large role in helping guests with disabilities select seats and find accommodative ways to enjoy the various events.

IMG Tickets

Ready to get started?

Client Service

At IMG, we share our capabilities, platforms, and experiences to bring unparalleled services to you.

System Capabilities
  • System Type: Hosted (in United States)
  • Environment: Web-based
  • PCI Compliant: Yes (Certified)
  • Access Control: Ticket, Mobile Device, ID Card, Print @ Home
  • Audit: Full System & All Transactions
  • Credit Card Authorization: Real-time
  • Payment Types: Amex, Discover, MasterCard, Visa, Cash, ACH
  • Reporting: Standard (40+) & Customizable
  • Transactions per Minute: 1,000+
  • User Access: Customizable & Encrypted
  • Venue Offering: Multiple
Ticketing Capabilities
  • Account Append Services: Yes
  • Admission Types: General Admission, Reserved Seating, Mass Participation
  • Allow Partial Payments: Yes
  • Customer Enabled Exchanges/Transfers: Yes
  • Dynamic Pricing: Yes
  • Orphan Seats: Does Not Allow
  • RFID Wristband: Available
  • Seat Status Holds: Unlimited
  • Seat Views: Map, 2D (Photo), 3D
  • Ticketing Packages: Multiple Flexible Options
  • User Controlled Set-up: Yes
Other Capabilities
  • Automated Ticket Renewal: Optional
  • Branded Call Center: Included (7 days a week)
  • Donor Management: Included
  • Email Marketing: Included
  • Group Ticket Window: Included
  • Hardware & Software (all required): Included
  • Loyalty/Reward Program: Included
  • Proactive Sales: Available
  • Seat Upgrade System: Available
  • Social Media Marketing: Included
  • StubHub Integration: Yes
  • System Training: Included
Connect with IMG Tickets

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